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Trends on the Secondary Market for Domain Names in the New gTLD Age

December 10, 2015

Following on from its first white paper on the Secondary Market for Domain Names published in 2010, Afnic has focusing in the latest edition on current issues and trends

In the spring of 2010, Afnic published a white paper on the Secondary Market, which analyzed the trends but also the valuation mechanisms for domain names. It concluded with a simple observation that seems just as relevant: "Everyone knows today what domain names cost, but few know what they are worth."

This new edition therefore focuses on the market forces now present, with hundreds of new gTLDs having been created since 2013..

Have these TLDs weighed on the Secondary Market by offering a wide choice, thus making purchases of tradenames unnecessary? Or on the contrary have they helped strengthen the legacy TLDs by giving them a "safe-haven" status, amid a plethora of competitors still unknown to the public, and therefore inspiring a certain degree of suspicion?


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Afnic (the French acronym for "Association Française pour le Nommage Internet en Coopération" i.e. the French Network Information Centre), is a non-profit association created in 1997. Appointed by the French State to manage domain names under the .fr Top Level Domain (TLD) it promotes use of .fr by entrepreneurs and individuals. As the historic manager with more than 3 million domain names in .fr to date, it is also positioned as a provider of technical solutions and registry services: it currently manages 14 projects for new gTLDs, including .paris and .bzh. Afnic is located in Saint-Quentin en Yvelines, where its staff of 80 works for the common good of the French Internet.